EA has decided to bless Battlefield 3 (BF3) players on this
post-New year's weekend with a special event.
It's called 2XP which translated to English means "Double
Experience." It means what it
says. During the event, time spent
playing BF3 this weekend will get you twice the experience points than
normal.
Why should you care?
Well, Like most FPS games, the more experience you get the faster you
rank up. Higher rank has privileges like
access to better weapons, equipment etc.
Just like most shooters, starting out in BF3 doesn't afford
you many frills. "This is my rifle,
this is my gun..." and that's pretty much it. If you plan to spend any time with it you'll
want to rank up as quickly as possible.
If for no other reason than to avoid being everyone else's practice
dummy.
Trust me, dying every 30 seconds is no fun.
So Double XP sounds like a good deal right? Well, it would except for the part I left
out.
See, BF3's 2XP event is only for "Premium"
players. You know, those people who
thought it was reasonable to effectively pay twice for the same game and get a
few maps tossed in for good measure.
Initially the "Premium" Battlefield subscription offered all present
and upcoming DLC (maps) for the game as
well as early access to it.
EA's decided to sweeten the pot, however. Along with the DLC comes other perks like
special weapons, exclusive servers and of course our "2XP"
events.
The problem with that is, as you play BF3 with
"Premium" members you frequently find yourself outmatched not on the
basis of their experience but their wallet.
Now you may be saying to yourself, " So what, they paid for it so
why not give them the perks?"
On a purely economic level that's true but there's a few problems
with that.
First, BF3 has been offering DLC and special "shortcut
kits" even before Premium was announced.
That means if you bought all the DLC and other upgrades separately you could
pay twice the price of a "Premium" membership and still be left out
in the cold. So it's not really a
question of investment. Second, EA has effectively invalidated any investment
you made outside of the "Premium" program. That includes game purchases, time and effort
because what you do as a "standard" player will never pay off as much
as being in the "Premium" program.
Look, multiplayer games are nothing but an exercise in
futility if you don't take the gameplay seriously. That involves a significant investment of
time before you start reaping the benefits.
If it were a pastime that could be mastered in a few hours that would be
the end of the story but BF3 isn't like that.
It's designed to be a time sink and uses the classic rank and skill tree
formula. That means the more you play
the better the payoff.
Therein lies the problem.
In the course of building up your stats you'll find that EA has made a
conscious decision to discriminate against you if you're not a
"Premium" subscriber. In doing
that, you're going to find it much more difficult to reap the rewards of your
efforts.
Want proof? Then consider the following...
Play BF3 long enough and one day you're likely to find one
of your favorite servers has turned "Premium
only." It doesn't matter if it only
hosts the base game maps either. You
already know about the "exclusive" 2XP events. Finally, let's not forget entire skill trees
and upgrades completely "un-obtainium" without "Premium."
There are now two effective classes of BF3 player because of
it.
EA has every right to turn a buck and heaven knows they take
advantage of every opportunity, nobody denies them that. The problem is one of bad faith and betrayal
of a loyal fan base of the franchise.
Ultimately it has less to do with any one game than the EA's business
practices. The best way to explain it is
an analogy unrelated to gaming.
So here we go...
Imagine you and your friend walk into your local Chevy
dealer and decide to buy Corvettes. Being
picky you decide you want a base model that you can later customize just the
way you want it. Your friend decides to get an upgraded model,
say a ZR1. Now you both happily drive your new Corvettes off the lot
and start to head home, satisfied with your purchases.
You both live pretty far from the Chevy dealer so you have
to take the freeway home. You know your
friend's Corvette is better than yours but you're perfectly happy with your
choice. You both merge onto the freeway
ramp but suddenly you see a sign that says, "ZR1 Corvettes only all others
must exit."
That seems a little strange but you get off the freeway and
decide to try another way home but you keep running into that same sign,
"ZR1's only." Your friend's
oblivious to your dilemma and just speeds off by the way...
Frustrated you drive back to the dealership to complain that
you can't drive anywhere and nobody told you that would happen. The dealer offers to sell you upgrades that
can make your car just as good as a ZR1.
That should work, you think, even
if it costs me more. So you give them
the go ahead to do the work and take a cab home. A few days later you get a call to pick up
the car. It's all done and it's just as
good as a ZR1.
Happily, you take delivery, marvel at all the upgrades and
speed off to show your friend your "custom" Corvette except you still
can't get on the freeway. Your Corvette's just as good as a ZR1 now but it's not a ZR1 and forever after you'll
have to drive on dirt roads to get around because only ZR1's are allowed on the
freeway.
That's how it feels to be slighted by EA's "Battlefield
Premium" subscription. You may have
already paid more but you're still a second class citizen.
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